Overview of Cosmoprof North America, Las Vegas, USA
Cosmoprof North America (CPNA), Las Vegas, USA, is the premier B2B beauty exhibition in North America, bringing together professionals, brands, buyers, retailers, distributors, and press from across the globe. Renowned for its unique format, cutting-edge innovation, and high-quality networking opportunities, CPNA is a central platform for exploring the latest beauty trends, packaging innovations, and business insights. It covers all sectors of the beauty industry including cosmetics, skincare, hair care, nails, and wellness.
The event is a major hub for product launches, emerging brands, and established companies aiming to build new connections, enter the North American market, or expand their presence globally. CPNA is part of the wider Cosmoprof network of global beauty exhibitions, offering unmatched international exposure.
venue and location
The venue for Cosmoprof North America, Las Vegas, USA, is the Mandalay Bay Convention Center, located on the Las Vegas Strip. This premium exhibition space is known for its modern infrastructure, accessibility, and proximity to top-class hotels and entertainment options.
Address: Mandalay Bay Convention Center, 3950 Las Vegas Blvd S, Las Vegas, NV 89119, United States.
event dates and timing
Dates: The upcoming edition of Cosmoprof North America, Las Vegas will take place from July 23 to July 25, 2025.
Timings:
- July 23: 10:00 AM – 6:00 PM
- July 24: 10:00 AM – 6:00 PM
- July 25: 10:00 AM – 3:00 PM
product categories at cosmoprof north america
CPNA Las Vegas is well known for its comprehensive and segmented approach, which allows visitors to explore the entire beauty supply chain under one roof. Key categories include:
- Cosmetics & Personal Care: Makeup, skincare, toiletries, fragrance, and body care.
- Professional Beauty: Salon and spa products, haircare, coloring, tools, and accessories.
- Cosmopack: Packaging, raw materials, machinery, OEM/ODM, and private label solutions.
- Green Village: Eco-conscious brands with sustainable product lines.
- Beauty Tech: AI, AR, digital marketing tools, and e-commerce solutions.
- Country Pavilions: National delegations showcasing international beauty innovations.
visitor profile and attendee statistics
Cosmoprof North America, Las Vegas, attracts a high-caliber audience across the beauty spectrum. The last edition welcomed over 32,000 visitors and 1,200+ exhibitors from 50+ countries.
Visitor profiles typically include:
- Distributors and importers
- Retail buyers and e-commerce sellers
- Salon owners and licensed professionals
- Manufacturers and packaging suppliers
- Industry media and influencers
- Investors and business developers
exhibitor benefits and participation perks
Exhibiting at Cosmoprof North America offers various business advantages:
- Brand Exposure: Immediate visibility in the competitive beauty landscape.
- Networking: Meet and collaborate with key buyers, distributors, and retailers.
- Lead Generation: High-volume business prospects under one roof.
- Global Access: Reach new international markets through strategic partnerships.
- Trend Forecasting: Stay updated with industry insights, technologies, and innovation.
attendee benefits and show highlights
For visitors, CPNA is an opportunity to:
- Discover groundbreaking products and beauty solutions.
- Attend live product demos and brand launches.
- Participate in CosmoTalks and CosmoTrends for expert insights.
- Join matchmaking sessions for targeted networking.
- Explore beauty tech and sustainability innovations in dedicated zones.
registration and entry cost
Registration for attendees and exhibitors is conducted online via the official Cosmoprof North America website.
- Visitor Pass: Early bird pricing begins at approximately $100, rising closer to the event.
- Conference Sessions: Additional charges apply for CosmoTalks, depending on the session chosen.
- Exhibitor Packages: Custom packages based on booth size and placement.
Badges must be picked up on-site at the registration counters with a valid ID. The event is trade-only, meaning it’s restricted to industry professionals and not open to the general public.
hotels near mandalay bay convention center
Given its location on the Strip, numerous premium hotels are situated near the Mandalay Bay Convention Center. Options include:
- Delano Las Vegas – A luxury all-suite hotel connected directly to Mandalay Bay.
- Four Seasons Hotel Las Vegas – Ideal for executives and corporate guests.
- Luxor Hotel & Casino – A more affordable option within walking distance.
- Excalibur Hotel & Casino – Budget-friendly stay for large delegations.
- New York-New York Hotel & Casino – About a 5-minute drive from the venue.
Most of these hotels offer early booking discounts, shuttle services, and business amenities tailored for trade show attendees.
transportation and accessibility
- By Car: Easily accessible via Interstate 15.
- By Air: Only 10 minutes from Harry Reid International Airport (LAS).
- Public Transport: Las Vegas Monorail, shuttles, and taxis are widely available.
- Parking: Ample paid parking at Mandalay Bay and surrounding lots.
why attend cosmoprof north america, las vegas, usa?
- Innovation-Driven Environment: Spot industry-shaping innovations before they hit the shelves.
- Business Scaling: Gain valuable exposure, forge new business relationships, and explore licensing or acquisition deals.
- Content-Rich Programming: Hear from top executives, analysts, and trend forecasters.
- International Exposure: Engage with delegations and buyers from Asia, Europe, and South America.
- Cross-Industry Collaboration: Meet stakeholders from all areas of the beauty value chain.
special show features
- CosmoTrends Report: Curated by trend agencies highlighting standout innovations.
- Buyer Program: A pre-arranged meeting system connecting exhibitors with high-level buyers.
- Beauty Tech Zone: Future-forward solutions for digital transformation.
- Green & Clean Beauty: Brands aligned with clean beauty and sustainable practices.
networking opportunities
- Evening Networking Mixers
- Brand-Influencer Meetups
- VIP Buyer Lounges
- International Pavilions Meetups
These networking formats are designed to help build long-term, fruitful partnerships in both domestic and international markets.
nearby attractions in las vegas
While attending the show, visitors can explore top attractions such as:
- The Las Vegas Strip
- Bellagio Fountains
- High Roller Observation Wheel
- Fremont Street Experience
- Red Rock Canyon (short drive from downtown)
These attractions offer ample opportunities for post-show relaxation and entertainment