The North American International Auto Show (NAIAS), held annually in Detroit, Michigan, is one of the most prestigious and influential automotive exhibitions in the world. Known for being a launchpad for groundbreaking vehicle debuts, concept cars, and innovative automotive technologies, the NAIAS gathers car enthusiasts, industry professionals, media outlets, and automotive giants under one roof. The event serves as a dynamic hub where the future of mobility is unveiled to a global audience.

Venue and schedule details

The North American International Auto Show takes place at the iconic Huntington Place (formerly known as TCF Center/Cobo Center) in downtown Detroit, Michigan. This expansive venue is ideally located on the banks of the Detroit River and provides ample space for indoor and outdoor exhibits, test tracks, and immersive experiences.

• Venue: Huntington Place, 1 Washington Blvd, Detroit, MI 48226, USA
• Dates: Typically held in September each year
• Time: General public hours usually begin from 9:00 AM to 9:00 PM
• Cost:
  • Adults: Approx. $20
  • Children (6-12 years): $10
  • Children under 6: Free (when accompanied by an adult)
  • Special group pricing may be available for schools and institutions

Always check the official website for exact dates and current ticket prices as they may vary each year.

Product categories and exhibits

The North American International Auto Show showcases a wide array of vehicle categories and advanced mobility technologies, making it a hotspot for automobile aficionados and professionals alike.

• Concept Vehicles: Experience the future of driving with revolutionary concept cars and prototypes from global brands
• Electric Vehicles (EVs): Cutting-edge EV models, including electric trucks, luxury EVs, and compact urban cars
• Autonomous Driving Technologies: See the latest in self-driving technology, sensors, and vehicle AI systems
• Luxury & Performance Vehicles: Explore elite models from brands like BMW, Mercedes-Benz, Audi, and Ferrari
• Commercial Vehicles: Innovations in trucking, delivery vehicles, and industrial transport
• Mobility Solutions: Ride-sharing innovations, electric scooters, and smart city transport systems
• Aftermarket and Accessories: Tools, performance upgrades, infotainment systems, and car care products

Expected visitor count and exhibitor profile

As one of the most celebrated auto shows globally, NAIAS welcomes a large international crowd each year.

• Estimated visitor count: Over 750,000 attendees
• Exhibitors: More than 500+ brands and companies, including all major global car manufacturers, parts suppliers, and tech innovators
• Media presence: Thousands of journalists from over 60 countries cover live product unveilings and key announcements

Nearby accommodation options

Given its downtown Detroit location, visitors have access to numerous hotels of all price ranges within walking distance or a short ride away.

• Detroit Marriott at the Renaissance Center – Upscale hotel with river views and direct access to the venue via the Detroit People Mover
• Crowne Plaza Detroit Downtown Riverfront – Business-friendly hotel with scenic views of the Detroit River
• The Westin Book Cadillac Detroit – Luxury hotel with modern amenities in a historic building
• Aloft Detroit at The David Whitney – Trendy and contemporary option for younger attendees and professionals
• Holiday Inn Express & Suites Detroit Downtown – Convenient, affordable stay just blocks away from Huntington Place

Make sure to book in advance as hotel rooms tend to fill quickly during the show.

Benefits of attending the show

Attending the North American International Auto Show offers an array of perks, whether you’re a car lover, industry expert, or simply curious about the future of mobility.

• First-hand look at future mobility: Discover breakthrough vehicle designs, electric models, and the latest technological integrations
• Meet industry leaders: Network with engineers, designers, developers, and C-level executives from leading global automotive companies
• Hands-on experiences: Participate in interactive displays, test drives, and virtual reality simulations
• Educational seminars and panels: Learn from top minds in automotive design, policy-making, innovation, and green technologies
• Great for families: With fun exhibits, kid-friendly activities, and entertainment zones, it’s also an engaging event for families
• Business opportunities: A perfect platform for dealerships, vendors, and startups to form partnerships and connect with potential clients

Outdoor and immersive experiences

In addition to the indoor showcases, NAIAS also includes outdoor activations and ride & drive experiences. Attendees can test the latest vehicles on specially designed tracks, experience off-road performance, and even take autonomous shuttles for a spin.

There’s also AutoMobili-D, a dedicated space focused on the future of mobility, featuring over 150 technology companies, universities, and startups working in electrification, sustainability, and smart vehicle technology.

Transportation and accessibility

Getting to the North American International Auto Show is seamless thanks to Detroit’s connectivity:

• Detroit Metropolitan Wayne County Airport (DTW) – 25 minutes from the venue
• Detroit People Mover – Offers easy downtown transportation and direct stops at Huntington Place
• Parking – Available at the venue and nearby garages; rideshare options like Uber and Lyft are widely available

The venue is fully ADA-compliant with wheelchair access, elevators, and other necessary accommodations.

Dining and local attractions

Attendees can enjoy a wide range of dining options inside the venue and nearby, from quick bites and food trucks to fine dining. Detroit’s revitalized downtown area offers incredible experiences, including:

• The Detroit Riverwalk
• Detroit Institute of Arts
• Greektown Casino
• Motown Museum
• Little Caesars Arena and Comerica Park

These spots make your trip even more memorable beyond the auto show.

The North American International Auto Show – Detroit, USA stands as a beacon of innovation, design, and engineering excellence. It offers something for everyone – whether you’re there to explore what’s next in the automotive industry, looking to network, or simply want a thrilling day out with the family. The show’s blend of technology, creativity, and culture ensures that every visit is both insightful and unforgettable.

Make sure to plan early, book accommodations in advance, and mark your calendars to attend this must-see event in the heart of America’s Motor City.

To learn more and book your tickets, visit the official website:
https://naias.com