Overview of SuperZoo, Las Vegas, USA
SuperZoo, Las Vegas, USA, stands as one of the most influential pet industry trade shows in North America. Hosted annually, it gathers thousands of professionals from across the globe to showcase and discover the latest innovations in pet products, services, and technologies. SuperZoo is organized by the World Pet Association (WPA) and has grown significantly over the years to become the go-to platform for business networking, product launches, educational sessions, and trend analysis in the pet care industry.
venue details
SuperZoo is held at the Mandalay Bay Convention Center, a premier convention destination located on the iconic Las Vegas Strip. The center is equipped with state-of-the-art facilities and spans over 2 million square feet, making it perfectly suited to accommodate the extensive booths, demonstrations, and workshops that define SuperZoo. The exact address is:
Mandalay Bay Convention Center
3950 Las Vegas Blvd S,
Las Vegas, NV 89119,
United States
This venue is not only highly accessible for international and domestic attendees but also features ample amenities, restaurants, and leisure options for a seamless experience.
date and time of the event
SuperZoo typically takes place in late August every year. For 2025, the event is scheduled for:
- Dates: August 19 – August 21, 2025 (Trade Show Floor Open)
- Education Days: August 18, 2025
- Timings: 9:00 AM – 5:00 PM daily (subject to change)
Attendees are advised to arrive a day early to attend the educational sessions, network, and explore the floor plan in advance.
product categories featured
SuperZoo features an expansive range of product categories that reflect the entire spectrum of the pet care industry. Some key categories include:
- Pet Food & Treats (Dog, Cat, Bird, Reptile, Fish, Small Animal)
- Grooming Tools & Equipment
- Pet Health & Wellness Products
- Pet Tech & Innovations
- Accessories & Apparel
- Kennel & Boarding Supplies
- Training and Behavior Products
- Veterinary Services and Products
- Retail & POS Technology
- Supplements & Nutraceuticals
Many vendors use SuperZoo as a launchpad for new products, offering attendees the opportunity to preview trends and establish exclusive retail deals.
visitor count and participation
Each year, SuperZoo draws a remarkable number of participants, including:
- Over 20,000 pet industry professionals
- More than 1,200 exhibitors
- Attendees from over 80 countries
- Thousands of new product debuts
- An estimated 330,000 square feet of show floor space
Attendees include independent pet store owners, distributors, grooming professionals, online retailers, product manufacturers, veterinarians, and specialty buyers.
nearby accommodation options
SuperZoo’s location at Mandalay Bay places it in close proximity to many top-tier hotels. These hotels are within walking distance or a short drive from the convention center, offering various price points and amenities:
- Mandalay Bay Resort and Casino (same complex)
- Delano Las Vegas (luxury suites connected to Mandalay Bay)
- Luxor Hotel and Casino (budget-friendly, nearby)
- Excalibur Hotel & Casino
- Four Seasons Hotel Las Vegas (luxury, quiet stay)
- Tropicana Las Vegas – a DoubleTree by Hilton Hotel
Booking early is strongly advised, as hotel occupancy rates are high during SuperZoo.
benefits of attending superzoo
SuperZoo is more than just a trade show—it’s a full business ecosystem for the pet industry. Attending it offers numerous professional advantages:
- Networking Opportunities: Meet with top suppliers, distributors, and fellow professionals to build long-lasting industry relationships.
- Educational Programs: Participate in over 70 sessions on topics like pet nutrition, grooming techniques, merchandising, and business strategy.
- Hands-on Training: Specialized areas such as the Groomer’s Court and Learning Lounge offer real-time training and live demonstrations.
- Market Insights: Get early access to upcoming trends, forecasts, and consumer behavior shifts.
- Exclusive Show Deals: Many brands offer show-only discounts and promotional pricing to attendees.
- Innovation Showcase: Discover never-before-seen products and services that can provide a competitive edge.
- Professional Recognition: Participate in grooming competitions and other contests to gain industry visibility and credentials.
cost and registration details
SuperZoo is a business-only event, meaning it is not open to the general public. Entry is restricted to pet industry professionals and requires registration with business credentials.
- Standard Registration Fee: Ranges from $30–$100, depending on the time of registration (early bird discounts available).
- Education Sessions: Often priced separately; attendees can choose bundled packages or pay per session.
- Grooming Competitions: Require separate registration with an additional fee.
Pre-registration online is highly recommended to secure entry badges, hotel deals, and workshop spots.
how to reach the venue
The Mandalay Bay Convention Center is about 10 minutes from Harry Reid International Airport (LAS). Transportation options include:
- Taxi or Rideshare (Uber/Lyft)
- Monorail and Shuttle Services
- Hotel Limousines and Private Transfers
- Ample on-site parking is available for those arriving by car
perks and special features of superzoo
SuperZoo enhances the event experience by offering various perks to make the visit worthwhile:
- New Product Showcase: Spotlighting the latest and most innovative products on the market
- Groomer’s Court: A dedicated space for grooming professionals with competitions and workshops
- Emerging Brands Section: Highlighting startups and new-to-market companies
- International Lounge: A quiet, business-friendly area for global visitors
- Business Center Services: On-site facilities for printing, scanning, and business needs
- Food Courts & Relax Zones: Convenient and comfortable spaces for breaks
why las vegas is an ideal location for superzoo
Las Vegas is well-equipped to host international conventions. With its broad range of entertainment, dining, and accommodation options, it ensures that visitors have an enjoyable experience beyond the business aspect.
- World-class entertainment and casinos
- Fine dining restaurants by celebrity chefs
- Shopping at high-end outlets and boutiques
- Attractions like The High Roller, Bellagio Fountains, and Red Rock Canyon
This makes it easy to combine business with leisure during your stay.
final thoughts on superzoo, las vegas, usa
SuperZoo remains a cornerstone event in the pet care industry calendar. Its scale, innovation, and business value make it essential for professionals looking to stay relevant, network strategically, and grow their business. Whether you’re a retailer, groomer, manufacturer, or service provider, SuperZoo is where the industry meets, evolves, and sets the pace for the future.