If you’re in the beauty industry or love the world of makeup, there’s one event you should not miss — The Makeup Show Chicago.

Hosted in the heart of the city, this event brings together top artists, educators, and makeup brands under one roof. It’s the perfect space to learn, shop, grow, and be inspired.

What Is The Makeup Show Chicago?

The Makeup Show is a professional beauty event for anyone involved in makeup, skincare, and beauty education.

From celebrity artists to emerging talent, this show is a platform where ideas and tools converge. You can attend hands-on classes, shop top-tier brands, and see live demonstrations — all focused on real-world beauty.

Where Is It Held?

Every year, the show takes place in Chicago, Illinois.

The venue is:

• Revel Fulton Market is located in the city’s trendy West Loop.

Why it’s a great location:

• It’s close to top-rated restaurants
• It’s easily reachable by public transport
• It’s surrounded by hotels, cafes, and beauty stores

The space itself is stylish and modern, which perfectly matches the industry’s vibe.

When Does It Happen?

The show is held annually, typically in late spring or early summer, often in June.

It typically runs for two full days over the weekend, allowing both working professionals and students to attend.

Exact dates are announced early each year, allowing you to plan your travel and bookings.

What Does It Cost to Attend?

Ticket pricing depends on the level of access you require. Here’s a general idea:

• 1-Day Ticket: Around $60–$75
• 2-Day Ticket: $90–$120
• Student Pass: Discounted with ID
• Hands-on Classes or Workshops: Additional fees

Your entry ticket gives access to:

• The main floor
• Live demos
• Brand booths and shopping
• Educational sessions and panels

Advanced and limited-seating workshops may require extra payment, but they’re worth it if you’re looking to sharpen your skills.

Who Should Attend This Show?

The Makeup Show is perfect for:

• Makeup artists
• Beauty educators
• Hair stylists
• Estheticians
• Brand founders
• Students in beauty school
• Retail professionals
• Social media influencers in beauty

Even salon owners and freelance professionals find valuable contacts and tools here.

What You’ll See and Do

1. Top Makeup Brands on Display

Brands from all over the world showcase their latest products:

• Foundations
• Brushes and tools
• Lashes
• Skincare lines
• Highlighters, palettes, lipsticks, and more

Many offer pro-only discounts, allowing you to stock up on essentials and new releases.

2. Live Demonstrations

Watch expert makeup artists at work:

• Bridal looks
• Editorial styles
• Runway-ready makeup
• Skin prep and glow techniques
• Male grooming and special effects

You get to see how the pros work in real time.

3. Business and Branding Sessions

Not just for artists — this event also supports your business journey:

• Building your portfolio
• Social media tips
• Getting agency representation
• Setting client rates
• Building a personal brand

These sessions are led by working professionals who share real stories and practical advice.

4. Hands-On Workshops

If you want more than just watching, join a paid workshop. You’ll work with a model, get direct feedback, and leave with real skill improvements.

Topics often include:

• Mastering skin
• Eye techniques
• Color theory
• Quick onset looks
• Airbrush skills

Where to Stay Nearby

The West Loop is home to numerous great hotels. A few close-by options include:

• Ace Hotel Chicago – trendy and stylish
• Soho House Chicago – boutique and upscale
• Hotel Chicago West Loop – affordable and cosy
• Hyatt House – practical for short and long stays
• Airbnb options – many affordable listings in nearby neighbourhoods

Since the area is popular, early booking is a smart move.

Benefits of Attending

Stay Updated

Trends in the beauty world change rapidly. This show keeps you informed and ahead of the curve.

Get Inspired

See new styles, colours, and techniques from global experts.

Save While You Shop

Receive discounts on professional-grade makeup, often exclusive to the show.

Build Your Network

Make connections that can lead to jobs, collabs, and business growth.

Learn and Grow

Even if you’ve been in the industry for years, you’ll pick up new tricks and ideas.

Tips for First-Time Visitors

• Come early – The venue gets busy fast
• Bring your kit bag – Some classes may require your tools
• Take notes – You’ll learn a lot in a short time
• Be open to meeting people – Conversations here can lead to opportunities
• Leave room in your suitcase – You’ll want to bring home new products

A Focus on Diversity and Community

The Makeup Show also highlights inclusion, diversity, and empowerment. You’ll see speakers and artists from all backgrounds. Everyone is welcome, and the community feel is strong.

They also host panel talks on fundamental issues, such as mental health in the beauty industry, equal pay, and breaking stereotypes in the makeup industry.

Final Thoughts

The Makeup Show Chicago isn’t just another expo — it’s a creative hub where beauty professionals gather to learn, connect, and advance their careers.

Whether you’re an artist, student, or business owner, this show gives you tools, tips, and contacts that can change your career.

And the best part? You leave full of ideas and motivation.

Want to join the next The Makeup Show Chicago?
Click here to visit the official site and book your tickets